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WHY I PUBLISHED MY FIRST BOOK

๐—–๐—ผ๐—บ๐—บ๐—ถ๐˜๐˜๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ณ๐˜‚๐—น๐—น ๐˜๐—ถ๐—บ๐—ฒ ๐—บ๐—ถ๐—ป๐—ฑ๐˜€๐—ฒ๐˜ ๐—ฐ๐—ผ๐—ฎ๐—ฐ๐—ต๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿญ๐Ÿณ ๐—ด๐—ฎ๐˜ƒ๐—ฒ ๐—บ๐—ฒ ๐—บ๐—ถ๐˜…๐—ฒ๐—ฑ ๐—ณ๐—ฒ๐—ฒ๐—น๐—ถ๐—ป๐—ด๐˜€...


On the one hand it was an exciting future that gave me the ability to help others, do what I love and earn enough money to build a life lived on my own terms.

On the other hand, it scared me to my coreโ€ฆ

A completely new industry, I had no idea how to build a coaching business and I had no income to fall back on, it was like 1000 tons of stress on top of the already difficult relationship breakup I was going through.

I watched endless videos on YouTube trying to learn more about building a coaching businessโ€ฆ


I hired venues, showed up on social media, somehow managed to get a handful of people to show up to my events, struggled to make any money, felt like a failure and then repeated the process but making minor tweaks each timeโ€ฆ


I would hire marketing agencies, spend multiple tens of thousands and fly to different parts of the country only to have two people show up to my trainingsโ€ฆ


I was invited to speak in front of over 1000 people and completely blew itโ€ฆ

The embarrassment and feeling like a failure was so consistent I started to believe itโ€ฆ


One time I was running a pivotal event in New Zealand and had to sleep on the floor in a caravan while the owner had a party outside and I got no sleepโ€ฆ


I was so tired and worn out that on the plane ride back to Australia my nose was literally running like a tapโ€ฆ


๐—œ๐˜ ๐—ณ๐—ฒ๐—น๐˜ ๐—น๐—ถ๐—ธ๐—ฒ ๐—ฎ ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ฒ๐—ป๐—ฑ๐—ถ๐—ป๐—ด ๐˜€๐˜๐—ฟ๐—ถ๐—ป๐—ด ๐—ผ๐—ณ ๐˜€๐˜๐—ฟ๐—ฒ๐˜€๐˜€, ๐˜€๐˜๐—ฟ๐˜‚๐—ด๐—ด๐—น๐—ฒ ๐—ฎ๐—ป๐—ฑ ๐—ณ๐—ฎ๐—ถ๐—น๐˜‚๐—ฟ๐—ฒโ€ฆ


I questioned quitting almost daily but didnโ€™t because I couldnโ€™t bare the though of working in a โ€˜normalโ€™ jobโ€ฆ


Little by little, with excruciating slowness I began to discover what worked and what didnโ€™tโ€ฆ


I had mini realisations around how to structure my events and trainings for a better affectโ€ฆ




I used what little money I was making to invest in mentorships, to buy books and courses on social media, marketing, branding, sales and public speakingโ€ฆ


The extremely slow progress coupled with immense fear and doubt led to a feeling of uncertainty that remained at a constant high.


These feelings continued for another few years until one day it suddenly dawned upon me.


Iโ€™d run trainings in different countries around the world...


Iโ€™d been mentored by living legends...


Iโ€™d spoken in front of 10,000+ people...


Iโ€™d supported people through their toughest times and run events where Iโ€™d walk people across burning hot coals...

Iโ€™d spoken at events alongside my heroes like Tony Robbins, Les Brown, Dr John Demartini and many others...


๐—Ÿ๐—ผ๐—ผ๐—ธ๐—ถ๐—ป๐—ด ๐—ฏ๐—ฎ๐—ฐ๐—ธ ๐—œ ๐—ฏ๐—ฒ๐—ฐ๐—ฎ๐—บ๐—ฒ ๐—ด๐—ฟ๐—ฎ๐˜๐—ฒ๐—ณ๐˜‚๐—น ๐—ฎ๐˜€ ๐—œโ€™๐—ฑ ๐—ฑ๐—ผ๐—ป๐—ฒ ๐˜„๐—ต๐—ฎ๐˜ ๐—บ๐—ฎ๐—ป๐˜† ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ผ๐—ป๐—น๐˜† ๐—ฑ๐—ฟ๐—ฒ๐—ฎ๐—บ ๐—ผ๐—ณโ€ฆ


Through a lot of painful experiences, sleepless nights and raging anxiety I had discovered the skills and strategies needed to build a successful coaching business!


So at the end of 2021 I decided to document a powerful, reverse engineered, step-by-step formula that any coach could use.


Highlighting only the most important skills and strategies needed, whilst minimising costs, maximising efficiency (financial and physical) and allowing new coaches to avoid stress and failure by sidestepping all of the common pitfalls.


I wrote this book (my first published book) because I have too much experience not to share with people that would find it immensely valuable. The book is called The Thriving Coach - 5 Essential Pillars & Strategies for Building a Successful Coaching Business. It will be published on June 27th, and if you would like to join the waitlist (and go in the draw to win an $18,000 prize) go through the link below...


https://thethrivingcoach.co/book-offer


๐—ฃ๐—ฆ: ๐—œ๐—ณ ๐˜†๐—ผ๐˜‚โ€™๐—ฟ๐—ฒ ๐—ฎ ๐—ฐ๐—ผ๐—ฎ๐—ฐ๐—ต ๐˜๐—ต๐—ฎ๐˜ ๐—ต๐—ฎ๐˜€ ๐—ฏ๐—ถ๐—ด ๐—ฑ๐—ฟ๐—ฒ๐—ฎ๐—บ๐˜€, ๐˜๐—ต๐—ถ๐˜€ ๐—ฏ๐—ผ๐—ผ๐—ธ ๐—ถ๐˜€ ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚!

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